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Interview: Gary Vaynerchuk on Online Brands and Tech

As a part of our SXSW coverage, we managed to reserve some time and interview one of most popular YouTubers, Mr. Gary Vaynerchuk. VRW: Hi Gary, before we start the interview, where are you from and what company/companies do you own/represent? Gary Vaynerchuk: I am the owner of Wine Library and started Vaynermedia with my brother. I am also invested in a few companies, but do not own them or have a controlling stake. VRW: Since you’re so heavily involved in social media and brand awareness what would you say are the most important things a new online business should consider when starting up? GV: The big

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