Wearables live and die on the strength of their app stores
If developers are, indeed, routinely gaming the app review and rating system for profit, then how can users trust app stores’ discovery mechanisms?
The Windows app store, which spans desktop and mobile, has always been a second-rate app store when compared to Apple’s iTunes store and Google’s Play Store. Now, after complaints of the app store being plagued with bogus apps and malware, Microsoft (NASDAQ: MSFT) has given the app store a good clean. A frequent complaint by many users is that many of the apps in the app store have misleading names. Users searching for VLC Media Player might find dozens of results of apps titled “VLC Player Download” and “Download Vlc Player,” which would lead the user to a bogus adware infected app or out-and-out malware.