Back in October 2015, we had a conversation with an senior industry executive close to HTC. In that conversation, the soft-spoken executive claimed that HTC’s virtual reality group will go through a major change, and that the future for Vive will be “what the Radeon Technologies Group spin-off was for AMD, but (HTC) will go beyond that.” According to our source, HTC was used as a logistics and legal vehicle to jump-start the new company, which will go much further than a simple headset designer and manufacturer. Thanks to Digitimes, we learned that Chinese-only newspaper Commercial Times confirmed the upcoming spin-off from none other than Cher Wang herself. The CEO
Even though it ‘still makes phones’, HTC is in the process of reinventing themselves. The company was the first of major technology companies to replace “Mobile First” with the “VR First” corporate approach, putting themselves in an advantageous position while the giants such as Samsung are slow to change their path, which we covered exclusively here. High Tech Computer Corporation, which is the full name of the company started its life as a computer manufacturer (HTC 1.0), quickly moving to the world of Windows Mobile PDA’s (anyone remembers Personal Digital Assistant craze of early 2000s?) and manufacturing brilliantly designed smartphones (HTC 2.0). HTC 3.0 is all about Virtual Reality, and the
Path of product development is often less-than-glamorous. Engineers spend thousands of working hours to improve the initial prototypes and quite often, path to great design is paved with less-than-stellar prototypes. A good example is AMD’s concept PC for VR Gaming. AMD’s CEO, Lisa Su told VR World: “When I saw the (Project Quantum) prototype system for the first time, I was far from being impressed. It looked so bad with wires and cables that I was wondering why are we spending our time on that project. It was Chris (Hook, AMD / RTG Director of Global Marketing) that convinced me to give engineers time to complete the
Several weeks ago, HTC came out with a statement that their Vive VR system, which is being developed together with Valve Corporation and their SteamVR platform – is being pushed back from December 2015 to April 2016. While the company kept mum on the reasons for the delay, they insisted it wasn’t related to manufacturing issues, but rather because of ‘technological breakthrough’. On CES 2016, HTC and Valve finally released the images of completed products, and we have to admit they look quite different compared to the Vive VR setup we tested in November. Under the retail product name HTC Vive Pre, the company introduced what is a third generation of
Word comes out of Taipei Friday that HTC’s Peter Chou has departed the top position at the company.