The success or death of a platform depends on the content that platform provides. While Facebook is now being used by over 1.4 billion people around the globe, the social media platform would not become nowhere as near as popular if there wasn’t for several multi-billion enterprises that were built on the content which used Facebook to spread – FarmVille might be a laugh, but the game was at one point – the most popular ‘multiplayer’ game on face of the planet, and the same story followed by Candy Crush Saga. Last year, Facebook made a two billion dollar bet on the next platform to expand its
