Artificial Intelligence, Augmented Reality (AR), Auto, Business, Companies, Hardware, Microsoft, News, Virtual Reality (VR), VR World, Wearables

Microsoft HoloLens optimizes Ford designs

Microsoft; HoloLens; Ford Motor Company

Ford has started equipping its designers with Microsoft’s HoloLens, the augmented reality technology Microsoft is rolling out for commercial and industrial applications. While the companies are purchasing $5,000 HoloLens Commercial Suite headsets, the components themselves are subject to change for specific customers. We’ve heard stories of customers that bought HoloLens Commercial Suite and received (now cancelled) 2nd generation. Then again, all of this is a warm-up for the 3rd generation HoloLens, planned for a commercial market launch as early as next year. This is not new in the world of car industry since HoloLens headset has been slowly pivoting towards commercial markets over the past year. NASA, Volvo, Lowe’s, Audi, and

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Auto, Business, Event, VR World

New Topics for CES Keynote Speaker Alan Mulally

Mulally Ford CES

Alan Mulally has been a frequent keynote speaker at International CES in Las Vegas. His entre was via the automobile industry which had become very computer oriented. In 2010, he brought Ford employees on stage who were responsible for MyFord, a new in-car communications and entertainment system first installed on the Ford Edge. MyFord is now in version 3.6. Mulally who became president and CEO of Ford in September 2006, took a seat on Google’s board of directors this month bringing auto industry experience to the search engine giant’s expanding horizon. Back in January, 2007, Mulally joined with Bill Gates in announcing the Ford/Microsoft Sync

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