3D, Business, Graphics, Hardware, Mobile Computing

Legal and PR trouble looming for mobile GTX260/280?

After going through dozen or so phone calls and IM conversations with several worried investors, analysts and attorneys, I felt inclined to write this story. One has to wonder what branding wizards at Nvidia thought when they decided to brand three year old architecture under the same name as current desktop parts. In case you didn’t know, Nvidia is going to use the same 55nm G92b chip on GeForce GTS240/250 boards for desktop and GTX260M and GTX280M for notebooks. This is nothing else but a disastrous call. G92 chip now spans across four product generations – GeForce 8800GT/GTS512/GSO, 9800GT/GTX/GTX+, GTS240/250 and GTX260M/280M. The decision Nvidia

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