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ASUS Enterprise Road to Nowhere – Whither Taiwan IT Industry?

Taiwan IT industry, for a long time the leading among all Asian nations in terms of hardware manufacturing, has had its ups and downs over the decades. Does anyone still remember FIC (First International Computer), once the world’s leading mainboard maker? Or Elitegroup as the close second, while today’s leaders, Gigabyte, ASUS and MSI were far behind? Not many do… The gigantic Formosa Plastics consortium, which owned FIC, continued down the road with VIA Technologies and HTC, showing their love for three lettered acronyms. While these two still survive, the twisted sense of marketing and PR in these companies – one of the stones around their

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