It was a successful year for Mercedes-Benz (ETR: DAI) in every way: Increasing sales, new models coming out and now, a few awards to go along and spice things up.
Mercedes-Benz has won three categories in the prestigious World Car Awards 2015. These were received by Christoph Horn, Head of Global Communication Passenger Cars Mercedes-Benz and Rob Moran, Director Mercedes-Benz USA Communications. They received the awards on behalf of the brand with the three pointed star at a ceremony held on the occasion of the New York International Auto Show.
The Mercedes-Benz C-Class established itself as a viable choice in the midsize luxury sedan market, further emphasized with the “World Car of the Year 2015 Award”. The S-Class Coupé was voted “World Luxury Car 2015”, while the Mercedes-AMG GT sports car picked up the award for “World Performance Car 2015”.
This year, Mercedes-Benz was the only manufacturer to make it into the final round of the awards with five vehicles. This commanding performance is unprecedented in the 11-year history of the “World Car of the Year” awards and serves to reflect the tremendous popularity of the Stuttgart-based brand among their customers. The international jury for these prestigious awards is made up of 75 renowned automotive journalists who were tasked with picking their favorites in several automotive categories for the awards shown there.
Mercedes-Benz has found success and praise with the jury in previous years too: in 2014 the S-Class won the category “World Luxury Car”. In 2012 the S 250 CDI BlueEFFICIENCY was the winner in the category “World Green Car”, while the same award was taken back in 2007 by the E 320 BlueTEC. The highly successful start for the Stuttgart based car maker by all means marks the period where Mercedes-Benz introduced several new models, changed its design philosophy to some extent, showcased great talent in plugging gaping holes in the particular model ranges, all resulting in increased sales numbers as well.