Artificial Intelligence, Augmented Reality (AR), Entertainment, Mixed Reality (MR), News, Virtual Reality (VR), VR World

VR, MR and AI features to play prominent role at Sundance Film Festival

Next year’s Sundance Film Festival will see a very prominent role for VR, MR and AI-centric productions, based on a media release by the Sundance Institute. More than twenty films, experiences and installations variously utilizing AI, MR, and VR technologies will be part of the upcoming festival, which runs from January 18 to 28, 2018, in Park City, Utah. The productions have been fostered as part of Sundance’s New Frontier initiative. Launched in 2007, it is directed at curating productions “at the convergence of film, art, media, live performance, music and technology.” This latest production batch follows from an open call for VR work earlier

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Apple, Augmented Reality (AR), Business, Companies, Education, Entertainment, News, Smartphones, Tablets

With Parker AR Bear kids learn through play

I guess many of us remember Tamagotchi or Furby. Those first tech-enhanced toys were already then thought of as a “parents nightmare”. They were blinking, beeping (often in the middle of the night), they needed batteries and sometimes they were a cause of a humongous amount of child tears (when mum accidentaly washed it). However, nowadays it’s easier to live (at least for parents). Parker: Your Augmented Reality Bear is a new iPad and iPhone-enhanced toy from Seedling. This charming bear is fully squeezable with no caveats: it doesn’t have any wires or batteries inside, and it won’t make a peep or start to glow

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Augmented Reality (AR), Gaming, iOS, Mobile, News, Smartphones, VR World

LEGO AR-Studio Brings Lego To Augmented Reality

LEGO AR-Studio is pretty great. There’s a bunch of reasons for this, but in light of fiascos like Battlefront II, AR-Studio successfully provides a kid-friendly experience for free, without any predatory microtransactions. That alone should earn it applause, especially when compared to the countless Android/iOS titles that exist almost solely to separate you from your hard-earned money, one dollar at a time. LEGO AR-Studio, in addition to having a good businesLs model, also seems like a genuinely fun game. It offers six popular virtual LEGO sets for people to play within Augmented Reality, and goes the extra mile by offering a variety of scripts and animations

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Augmented Reality (AR), Business, Companies, News

Starbucks Partners with Alibaba in Opening AR Roastery

China has surpassed U.S. as Starbucks‘ fastest growing market and also the second largest with opening one store in China every 15 hours. Starbucks already operates more than 3,000 stores in the country and 2,000 more by 2021. Focusing on China, Starbucks opened its 30,000 square-feet store, that is now their biggest cafe in the world, in Shanghai.  Customers at  this beautiful outlet settled on the West Nanjing Road shopping strip, now can watch beans being roasted, sample high-end brews and use a Starbucks augmented-reality digital app to interact with the store. The Shanghai Roastery will also be the first of Starbucks’ 27,000 locations worldwide,

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Augmented Reality (AR), Mobile, News, VR World

Mapbox Acquires Fitness AR

Mapbox, an open-source location data platform for mobile and web applications, recently acquired Fitness AR. For those who aren’t familiar with Mapbox, you’re probably familiar with the applications that utilize it: Lyft, Snapchat, and other popular apps all use Mapbox’s location services to power their applications. Fitness AR, meanwhile, is an iOS application that utilizes Apple’s ARKit, a framework for the development of augmented reality applications on iOS devices. Even prior to being acquired by Mapbox, Fitness AR made use of Mapbox to display map terrain within its application. This isn’t the only business that Mapbox has acquired in recent memory. In fact, it’s not

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Augmented Reality (AR), Business, Companies, Cryptocurrency, Entertainment, Gaming, News, press releases, Virtual Reality (VR)

Gameflip ICO Is Now Live with Target of 15,000 ETH

Following an oversubscribed and successful pre-ICO last month, Gameflip, the veteran Silicon Valley gaming marketplace, has officially launched its highly-anticipated ICO. Crypto and global media have been buzzing about Gameflip, which has been highlighted as a prime example of a successful Silicon Valley startup turned ICO. Gameflip’s digital goods marketplace has 2+ million gamers with millions of USD in transactions each month. With FLIP, its digital token and ecosystem, Gameflip is extending its proven marketplace onto the blockchain — creating significant value for gamers and game publishers. With 2 million registered gamers and 500,000 active monthly users, Gameflip is already the industry’s most comprehensive digital goods

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Amazon, Augmented Reality (AR), Cloud Computing, News, Virtual Reality (VR), VR World

Amazon launches Sumerian, a new VR/AR development platform

Amazon is one of the biggest names in tech, and this doesn’t stop with its status as a storefront. Another way Amazon has made its impact known is through its Amazon Web Services, which serve as a backend for applications worldwide. AWS offers server infrastructure and tools well beyond the scope of typical indie developers, and for this reason, it’s a favorite among enterprises and indies alike. So when Amazon makes an announcement in this space, everyone pays attention. Sumerian, software tools debuted by the retail giant, is an extension to the Amazon Web Services platform, and it focuses on the creation of virtual reality,

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Augmented Reality (AR), Business, Companies, Entertainment, News, Wearables

Through AR App You can now have your own unicorn

Did you ever wanted to know what it feels like to live with fairy-tale creatures that no one else can see? Syfy just might have the right show for you, and an augmented reality app to boot. We’re just a week away from the premiere of Happy!, SYFY’s (Full disclosure: SYFY WIRE‘s parent company) new series adapted from the comic book series by writer Grant Morrisson and artist Darick Robertson. The series follows Nick (Christopher Meloni), a former cop turned hitman who has descended into a self-destructive lifestyle. After a near death experience, he encounters an imaginary flying unicorn called Happy! (voiced by Patton Oswalt), who engages him in

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Augmented Reality (AR), Auto, Business, Companies, News, Nvidia, startups

Alibaba Backed WayRay won Grand Prize on AutoMobility LA’s Top Ten

The Swiss-based company WayRay that makes augmented reality for cars, won the grand prize in a start-up competition at the Los Angeles Auto Show on Tuesday. It’s augmented reality driving system makes a car’s windshield looking like an actual video game. WayRay made its way into this year’s Top Ten after being selected out of over 300 applicants thanks to its innovative approach to user experience design. After making it to the Top Three alongside an impressive group of innovative startups from around the world, including Ohio-based GhostWave and Israel’s Innoviz Technologies, they were named this year’s winner of the 2017 Top Ten Automotive Startups Competition. They developed holographic augmented-reality technologies for advanced

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Augmented Reality (AR), Auto, News, VR World

Nissan’s new AR experience to leverage the Star Wars universe

Nissan is poised to unveil an augmented reality experience throughout their North American showrooms that intends to educate customers on the automaker’s safety- and driving assistance-related technologies. The Nissan “See the Unseen” experience, which leverages characters from the Star Wars universe including stormtroopers and droids, will be rolled out by early December, preceding the upcoming release of Star Wars: The Last Jedi. “In our collaboration with Lucasfilm’s Star Wars: The Last Jedi, we have brought ‘Retail Theater’ to Nissan showrooms and found exciting ways to engage customers with a new world of technology,” explained Jeremy Tucker, vice president of Marketing for Nissan North America. “While

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Augmented Reality (AR), Business, Companies, Entertainment, Intel, News

Will.i.am released AR App that bring Comics to life

Rapper, producer, Black Eyed Peas member and philanthropist will.i.am released an augmented reality app that takes the pages of the graphic novel he published earlier this year and brings them to life. Masters of the Sun: The Zombie Chronicles, published by Marvel Comics, is about a hip-hop group from East Los Angeles who decide to take on an ancient, alien god who transforms drug dealers and gangsters into zombies. The story mixes Egyptology and L.A. gang culture, and the first issue was released back in August, co-written by Benjamin Jackendoff and illustrated by Damion Scott. Characters in the graphic novel get voiceovers from a laundry list of celebrities including Jamie Foxx, Queen Latifah, Mary J

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Entertainment, Event, Exclusive, Interviews, Montreal Virtual Reality Market (MVRM), News, startups, Videos, Virtual Reality (VR), VR World

Montreal Virtual Reality Market shines light to city’s movement in AR/VR

November saw the third instalment of the Montreal Virtual Reality Market – an industry gathering held in Montreal. With over 50 virtual- and augmented reality companies located in the city, Montreal is well positioned to burst in the VR industry: four engineering schools, massive video gaming industry (Ubisoft, EA, A2M, Gameloft to name a few), world-renowned filmmaking and developed IT market surely makes for a lot of qualified skills floating around here. We visited the event nestled at Societe Des Arts Technologique (Technological Arts Society) to check up with the AR/VR startups coming out of this French-speaking city and converse with some of them. Drone

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Augmented Reality (AR), startups, Virtual Reality (VR)

First VR Cemetery as a solution for overcrowded Hong Kong

A lack of space for cemeteries in crowded Hong Kong clashes with the age-old Chinese tradition of reverence for one’s ancestors, according to Reuters. Enterpreneur Anthony Yau’s firm, iVeneration.com, offers users the ability to create virtual headstones anywhere in an augmented reality landscape of Hong Kong, including such unlikely places as a downtown park. In that way, it’s possible to save  up to $130,000 in burial services. The idea is that residents get the ability to pay their respects digitally using VR & AR technology. Users will be able to create virtual headstones of their departed loved ones and place them anywhere within augmented environments

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Android, Augmented Reality (AR), iOS, Mobile, News, Smartphones, Tablets, Virtual Reality (VR)

Mozilla Announces Mixed Reality Development Program

Mozilla unveiled a new development program and team that will build upon their existing work to bring VR and AR technologies to the web. The program will focus on the integration of devices, headsets, frameworks and toolsets to increase flexibility in VR/AR web development. The organization indicated that although they have been working in this space for over a year, this new team was formalized only in recent weeks. In their announcement, the organization pointed out that although there have been substantial developments this year in bringing VR/AR technologies to the web, there are still gaps in terms of cross-platform compatibility. Mozilla indicates their new

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Apple, Augmented Reality (AR), Hardware, Rumors, Virtual Reality (VR), VR World

More hints emerge about Apple’s AR effort

While the web is perennially rife with speculation about Apple’s plans to develop a hardware device in the AR/VR space, a somewhat under-the-radar story out of Taiwan may shed a bit more light on the company’s plans. As reported by the Nikkei Asian Review, one of Apple’s supply chain partners, MacBook and Watch assembler Quanta Computer, hinted during their most recent earnings conference call that they may be playing a significant role in the development of an augmented reality device. Reportedly, such a device built by Quanta would be released no later than 2019. Although Quanta executives did not state for whom they would be

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Augmented Reality (AR), News, Virtual Reality (VR)

University of Michigan to launch interdisciplinary VR program

The University of Michigan this week announced plans to launch an augmented, virtual and mixed reality (AVMR) graduate certificate. The initiative spans fourteen schools, colleges and offices, and involves thirty-two faculty members. The institution is touting breadth in their proposed program, compared to emerging programs elsewhere. “We have the health sciences. We are a top engineering college with proximity to one of the world’s greatest manufacturing centers. We’ve got an entertainment venue, Michigan Stadium, where we can play to live audiences of 100,000 seven times a year,” said Thomas A. Finholt, dean of the School of Information, University of Michigan. “So, we are a very

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Apple, Augmented Reality (AR), Business, Companies, Entertainment, iOS, News

Vogue and Apple Creating AR Fashion for iPhoneX

American Vogue has partnered with Apple to create an augmented reality-powered iPhone feature, available exclusively on the newly launched iPhone X on December 1. “The Vogue Effect” iMessage extension uses the front-facing camera’s Face ID to create a multi-dimensional filter like those on Snapchat and Instagram. iPhone X users need to download Vogue’s app in order to access the filters, but it can be applied directly via iMessage once installed. Arlie Sisson, vice president of emerging products at Condé Nast said: “This is experimentation, leveraging technology and pushing our creativity in new ways.It’s unexpected, but it makes sense because [leading] is what we do best.” Vogue

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Artificial Intelligence, Business, Companies, Holiday Shopping Guides, News

Alibaba using Singles Day Festival as its AI Track Court

Alibaba’s Singles’ Day Shopping Festival is like no other. If you may think of an Academy Awards, Superbowl and Shop-Til-You-Drop combo – you’ll get a rough perspective of what this celebration of consumerism may look like. What actually happened, that made Alibaba Group Holding Ltd.’s Singles’ Day generate a record $25.3 billion in sales? This e-commerce giant started working with more traditional retailers to market discounted lobster, iPhones and refrigerators to shoppers from at least 225 countries and regions. To pump merchandise, the Chinese company also hosted a star-studded gala with film star Nicole Kidman and American rapper Pharrell Williams. Chief Executive Officer Daniel Zhang

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Augmented Reality (AR), Companies, Gaming, News, press releases

The Magic World of Harry Potter now comes in AR

Harry Potter: Wizards Unite” will bring author J.K. Rowling’s Wizarding World to mobile phones and use augmented reality (AR) to create a real-world scavenger hunt, allow players to cast spells, find artifacts, team up and encounter magical beasts and characters from the popular book series. The game will have players exploring real-world neighborhoods and cities across the globe, go on adventures, learn and cast spells, discover mysterious artifacts, and encounter legendary beasts and iconic characters. “The beloved Harry Potter stories have captured imaginations worldwide for more than 20 years and soon we’ll turn the fantasy into augmented reality, allowing fans and their friends to become

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Augmented Reality (AR), Business, Companies, Google, News

Google: Hundreds of Millions of Android Devices Will Use AR

Google expects that “hundreds of millions” of Android devices will be capable of augmented reality (AR) uses next year, bringing a slew of potential monetization opportunities. Amit Singh, vice president of business and operations for virtual reality (VR) at Google, spoke about the company’s investment in the technology and the release of ARCore, a platform that allows developers to make AR apps for Android. During a talk at the Web Summit tech conference in Portugal (Lisbon) Tuesday he announced that there will be hundreds of millions of phones that will be AR ready. “And the current stage is … we are helping developers … build the

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