The four ads, titled Beijing, Berlin, Closer and Goals, all have one thing in common – they showcase how an Apple Watch will help transform your daily lives. From getting directions to making sure where and what to see in different towns and cities, to other potentially interesting social interaction related possibilities. Even the tech savvy individuals will be impressed, specially with some health oriented aspects. While some have spurned these ads, titling them not to Apple’s standards, we find them interesting. They promote the options of the product rather well, putting things you can do with it in perspective. This might be a reaction
