BMW is first brand to offer a configurator through Apple’s Augmented Reality app using ARKit with iOS 11. The BMW i Visualizer app allows you in that way, to select and customize a life-sized version of the BMW i3, i3s, or i8 car while in any location. Now customers in select markets can use their iPads and iPhones to to view real-size 3D renderings of BMW i cars like the i3 and i8. While the app is available in 17 countries already, there’s support for over 21 languages offered through it. “Our products are highly emotional vehicles which customers need to experience,” said Andrea Castronovo, BMW Group
