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2018, Consumer Electronics Show (CES), Google, Hardware, News, Samsung, Virtual Reality (VR)

CES: LooxidVR headset will track your eyes and brain

Tech startup Looxid Labs announced this week that it was awarded a Best of Innovation Award in CES 2018’s Virtual Reality category for its LooxidVR headset. Previous winners in the category have included Samsung, for their Gear VR headset, and Google, for their Tilt Brush 3D/VR painting system. LooxidVR is a mobile-based VR headset, similar in design to Samsung’s Gear VR and Google Daydream View, with the added features of having embedded EEG sensors and eye-tracking cameras. The result is that the headset can empower tracking its wearer’s brain activity, eye movement and pupil dilation. “It is really encouraging to see our technology and potential

2018, Augmented Reality (AR), Consumer Electronics Show (CES), Google, Hardware, Mixed Reality (MR), News, Samsung, Smartphones, Sport, Virtual Reality (VR)

CES: NextVR announces realism-boosting upgrades

NextVR, a leading provider of systems for broadcasting live sports and music events in virtual reality, yesterday previewed several upgrades to its technology platform. The announcement was made in conjunction with the opening of CES 2018 in Las Vegas. In what was billed as a “sneak peek,” NextVR unveiled three major initiatives: introducing Six Degrees of Freedom (6DoF) technology; improving fidelity of transmitted content; and adding augmented reality to their platform. NextVR is currently compatible with the Samsung Gear VR headset or Google Daydream View combined with an appropriate smartphone, PlayStation VR, or Windows Mixed Reality system. “VR is the most demanding visual medium ever

Android, iOS, Mobile, News, Virtual Reality (VR)

Axonom brings CPQ-VR solution to mobile

Axonom, a provider of software that combines Configure Price Quote (CPQ) technology with VR, yesterday announced the release of their Powertrak VR Design Viewer for smartphones. The newly-released Powertrak VR Design Viewer builds upon Axonom’s foundation in non-mobile VR solutions for product configuration, configured product visualization, and room planning. “VR hardware tethered to a machine, like the HTC Vive, is very effective on the trade show floor but mobile VR can be used both on-site and shared to decision makers off-site,” said Mike Belongie, COO at Axonom. “It’s the most economical and compelling way to distribute immersive 3D product designs and floor space planning layouts

Event, News, Virtual Reality (VR)

VR gains foothold in destination marketing at Miami Art Week

The Las Vegas Convention and Visitors Authority (LVCVA), announced yesterday that they will be unveiling what they herald as a “groundbreaking destination marketing program” at Miami Art Week (Dec 7-9, 2017). Entitled “Vegas: Alter Your Reality,” the experience consists of five, two to three-minute long VR content pieces showcasing various aspects of Las Vegas. “We are committed to constantly exploring new and innovative avenues through which we can reach potential visitors,” said Cathy Tull, senior vice president of marketing at the LVCVA. “By uniting art and virtual technology to reflect the vibrancy of the destination, Vegas: Alter Your Reality will inspire travelers to create their

Augmented Reality (AR), Business, Companies, Entertainment, Event, News, startups, Virtual Reality (VR), VR World, Wearables

Magic Leap and Madefire delivering VR Comic

Secretive augmented-reality start-up Magic Leap is partnering with online comic book publisher Madefire to deliver mixed reality comics to Magic Leap’s devices when they launch. According to Rolling Stone, the news sort of snuck out during a Friday night New York Comic-Con panel with a deliberately vague name: “The Future of Comics in New Realities.” Madefire already has VR apps for the Oculus Rift and Samsung Gear VR, but Magic Leap advisor Andy Lanning has revealed a couple of key differences at the con. The Magic Leap version will apparently feature spatial sound and comics will appear much crisper and more readable on it. So far, Magic

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