Analysis, Business, News, startups

Why Should we Pay more Attention to the Sustainable Lifestyle Businesses?

The click-grabbing headlines about startup world next door heroes remind us each day of their motivation, sacrifice and devotion needed to achieve a higher goal. Even though this part is very praiseworthy, what often worries me is the sustainability of these stories. Let’s compare it to the industrial revolution and the sustainability of the idea on the global level. The industrial revolution had a huge positive impact on the population growth, life standard increase and medical improvements, but on the other hand it also impacted the fossil fuels usage, waste increase and pollution. Unfortunately, it took more than 200 years for someone to speak publicly